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lifebushido_management:steve_-_scratch_pad [2019/01/12 16:40]
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lifebushido_management:steve_-_scratch_pad [2019/01/12 16:43] (current)
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       * Friends who are real estate agents - 0-5 agents       * Friends who are real estate agents - 0-5 agents
       * Top agents via Zillow 10-20 agents       * Top agents via Zillow 10-20 agents
-        * Search Zillow for your area and they display lots of agents. ​ Zillow AREANAME Agents. ​ Do not choose the very top agents on page 1, try the ones on page 2 onwards. ​ Based on their profile, it tells you the number of their reviews and number of sales in past 12 months +        * Search Zillow for your area and they display lots of agents. Zillow AREANAME Agents. Do not choose the very top agents on page 1, try the ones on page 2 onwards. Based on their profile, it tells you the number of their reviews and number of sales in past 12 months 
-        * Subject: ​ Your XX recent sales on Zillow - seeking your advice+        * Subject: Your XX recent sales on Zillow - seeking your advice
       * Top Agents via Homelight - 10-20 agents       * Top Agents via Homelight - 10-20 agents
         * Subject: HomeLight - I live in your area         * Subject: HomeLight - I live in your area
       * Top agents via Google search       * Top agents via Google search
-        * Search for Homes for sale in NEIGHBORHOOD. ​  ​And if there are any agents on Page 1 of results, those are usually top agents who are paying to be listed on Page 1.  Most of the listings will be for Zillow and Realtor.com and other national services.+        * Search for Homes for sale in NEIGHBORHOOD. And if there are any agents on Page 1 of results, those are usually top agents who are paying to be listed on Page 1. Most of the listings will be for Zillow and Realtor.com and other national services.
       * Top agents in brokerages - call and speak to broker - 1-10 brokers       * Top agents in brokerages - call and speak to broker - 1-10 brokers
       * Talk to Agent - these are referred to broadly as Talk to Agent       * Talk to Agent - these are referred to broadly as Talk to Agent
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   * Steps for each segment - need another wiki page to do detailed steps for each segment like Neighborhood Listings or Open Houses or HomeLight or Zillow. This includes email templates.   * Steps for each segment - need another wiki page to do detailed steps for each segment like Neighborhood Listings or Open Houses or HomeLight or Zillow. This includes email templates.
   * The sequence can be research, send email, call, send email.   * The sequence can be research, send email, call, send email.
 +  * So this will help train them by looking up info, following instructions,​ sending the emails, etc.
   * All emails are to be CC to steve.kantor@gmail.com so I can see whether the person is actually taking action, and I can then Reply All to the email with my 2nd pitch to the agent to get a call.   * All emails are to be CC to steve.kantor@gmail.com so I can see whether the person is actually taking action, and I can then Reply All to the email with my 2nd pitch to the agent to get a call.
   * Other Ishidos will help with process - Hannah will spend 10 hours helping build and tune system. Kristin can help with documenting email templates and having people test send emails to her to verify they are okay etc.   * Other Ishidos will help with process - Hannah will spend 10 hours helping build and tune system. Kristin can help with documenting email templates and having people test send emails to her to verify they are okay etc.
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   * Make them as short as possible. The subject line has to grab them and make them pause to read the email.   * Make them as short as possible. The subject line has to grab them and make them pause to read the email.
 +  * Piece together example templates to use.
   * Suggested parts to make agent pause and read and politely reply.   * Suggested parts to make agent pause and read and politely reply.
       * I am reaching out to you from your area and have some real estate questions.       * I am reaching out to you from your area and have some real estate questions.
-      * I live in your area and I recently took a job with Best Agent Business helping agents with assitant/calling services.+      * I live in your area and I recently took a job with Best Agent Business helping agents with assistant/calling services.
       * Did you close more than 20 deals last year?       * Did you close more than 20 deals last year?
-      * I will call you to chat for 10 minutes +      * I will call you to chat for 10 minutes. 
-      * helping real estate ​agents ​around country+      * I am copying Steve Kantor, author of **Billion Dollar Agent Manifesto **and President of Best Agent Business. ​ Steve would like to offer you a sample 5 hours - $99 of our Assistant or Calling services and a coaching brainstorming call.  Steve has interviewed over 1,000 agents ​in past decade.
  
  
  • lifebushido_management/steve_-_scratch_pad.txt
  • Last modified: 2019/01/12 16:43
  • by admin